Collection of Personal Data
We may collect personal data, which identifies you as an individual, such as name, address, email address and credit card information that is needed for us to conduct business with you.
Use of Collected Information
Our employees, agents and contractors who have access to personally identifiable information are required to protect this information in a manner that is consistent with this privacy notice by, for example, not using the information for any purpose other than to carry out the services they are performing for us. Any access to personal data by third parties, other than our agents and contractors is strictly prohibited. We do not sell or distribute our private mailing list to any other parties. However, we may contact you from time to time on behalf of these entities in order to let you know about related, pertinent information and special offers that we truly feel will be of added value to you on your path.
We may disclose information about our users, including personally identifiable information, when legally required to do so, at the request of governmental authorities conducting an investigation, to verify or enforce compliance with the policies governing our website and applicable laws, or to protect against misuse or unauthorized use of our website. We also may disclose user information whenever we believe disclosure is necessary to limit our legal liability; to protect or defend our rights or property; or to protect the safety, rights, or property of our users. We may sell, transfer, or otherwise disclose user information, including personally identifiable information, to a successor entity in connection with a corporate merger, consolidation, the sale of substantially all assets, or other corporate change respecting the website. We may use the personally identifiable information we collect from you online to provide you with opportunities to offer you products and services that may be of interest to you. If you would like to opt out of future promotional materials from us, you may indicate this preference by following the unsubscribe instructions at the end of such email communications.
Collection of Information by Third-Party Sites and Sponsors
Some of pages on our website may contain links to other websites whose information practices may be different than ours. Visitors and Customers should consult the other websites’ privacy notices, as we have no control over information that is submitted to, or collected by, these third parties. We may sometimes offer content that is sponsored by or co-branded with identified third parties. By virtue of these relationships, the third parties may obtain personally identifiable information that visitors voluntarily submit to participate in the website activity. We have no control over these third parties’ use of this information. We will notify you at the time of requesting personally identifiable information if these third parties will obtain such information.
You may have heard about the new General Data Protection Regulation (“GDPR”) that came into effect May 25, 2018.
What is GDPR?
GDPR is short for the General Data Protection Regulation that goes into effect on May 25, 2018. It was passed by the European lawmakers to create a harmonized data privacy law across all the EU member states.
Its purpose is to:
- support privacy as a fundamental human right;
- require companies that handle personal data to be accountable for managing that data appropriately; and
- give individuals rights over how their personal data is processed or otherwise used.
For Your Reference
In the unlikely event of a breach of our personal data files we will notify you of such breach as soon as practicable and provide as much detail as is available to us. We will take steps to remedy the breach and protect your personal data.
Reviewing, Correcting or Deleting Your Information
You can opt out of our emails at any time by clicking on the unsubscribe button at the bottom of the email. If you need technical assistance, please contact us. To protect your privacy and security, we will take reasonable steps to help verify your identity before making changes or deleting information.
Data Storage and Retention
We keep your personal data for as long as reasonably necessary for legitimate business purposes, including compliance with our legal obligations (such as record keeping, accounting, fraud prevention and other business administrative purposes).
To protect your privacy, all transactions conducted in our online store and payment areas are encrypted and conducted over an SSL connection. Be sure to sign off when finished using a shared computer.
We may, from time to time, update this privacy notice. We will post material changes on our website, so we encourage you to check back periodically.
This notice was updated on 05/25/2018.